Drums Food is an upcoming new age FMCG company in India which markets premium greek yogurt under the brand “Epigamia” and premium ice cream under the brand “Hokey Pokey”. Epigamia is India’s first branded premium Greek yogurt which has rapidly gained traction with the Indian consumer. Made from an all-natural straining process, the yogurt is low in fat and calories with high protein. Drums Food was started by Wharton-grad Rohan Mirchandani.
Verlinvest invested in Drums Food in July 2016 alongside DSGCP, our Indian venture capital partner, and represents our first co-investment together along the lines of our partnership to invest in young Indian consumer brands with highly scalable prospects.